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CHERRY HILL, N.J. and PORTLAND, Maine, Oct. 31 /CNW/ -- Starting November 1, Commerce Bank and TD Banknorth stores in the Mid-Atlantic, Metro Washington, DC and Florida markets will be branded TD Bank, America's Most Convenient Bank. (Logo: http://www.newscom.com/cgi-bin/prnh/20081031/NEF005LOGO-a ) (Photo: http://www.newscom.com/cgi-bin/prnh/20081031/NEF005-b ) (Photo: http://www.newscom.com/cgi-bin/prnh/20081031/NEF005-c ) (Photo: http://www.newscom.com/cgi-bin/prnh/20081031/NEF005-d ) (Photo: http://www.newscom.com/cgi-bin/prnh/20081031/NEF005-e ) TD Bank reflects a new name for the combined company, but the brand positioning as "America's Most Convenient Bank," with its legendary focus on convenience and service, remains unchanged. "This weekend marks a major milestone in our plans to introduce our customers to TD Bank, America's Most Convenient Bank," said Bharat Masrani, President and Chief Executive Officer, TD Bank, America's Most Convenient Bank. "Providing our customers with unparalleled convenience and legendary customer service is what TD Bank is all about and we look forward to welcoming our customers into our newly rebranded stores." Customer Conveniences and Seven-Day Banking Interior and exterior signage at Commerce and TD Banknorth stores in the Mid-Atlantic, Metro Washington, DC and Florida markets will change to TD Bank between November 1 and November 4. Customers of Commerce Bank and TD Banknorth stores in the Mid-Atlantic, Metro Washington, DC and Florida markets will be able to bank at any of the more than 575 rebranded TD Bank stores. TD Bank will continue to focus on delivering legendary customer service by providing seven-day branch banking with extended hours, free Penny Arcade coin-counting machines, hassle-free products, and treats for kids and dogs. TD Bank stores will be open: Monday through Friday, 7:30 a.m. to 8:00 p.m. Saturday, 7:30 a.m. to 6:00 p.m. Sunday, 11:00 a.m. to 4:00 p.m. The TD Banknorth brand will continue to be used in parts of Connecticut, upstate New York and throughout New England until fall 2009. TD Banknorth locations in New England will be rebranded to TD Bank at that time. Multi-Million Dollar Multimedia Advertising Campaign TD Bank will launch a multi-million dollar marketing campaign that will include television, print, online and in-store marketing featuring television personalities Regis Philbin and Kelly Ripa. The campaign launches November 1 and will run in the Mid-Atlantic, Metro Washington, DC and Florida markets. No Changes To Checks or Debit/ATM cards While interior and exterior signs on stores will be changing, customers in the Mid-Atlantic, Metro Washington, DC and Florida markets can continue to use their current Commerce or TD Banknorth branded debit and ATM cards and checks. To learn more about TD Bank, America's Most Convenient bank, stop by one of our stores or visit TDBank.com. About TD Bank Following TD Bank Financial Group's acquisition of Commerce Bancorp Inc. on March 31, 2008, TD Banknorth and Commerce Bank merged on May 31, 2008, to become TD Bank, America's Most Convenient Bank. Today, TD Banknorth and TD Bank form one of the 20 largest commercial banking organizations in the United States with more than $114 billion in assets, and provide customers with a full range of financial products and services at nearly 1,100 convenient locations from Maine to Florida. TD Bank is headquartered in Cherry Hill, NJ and Portland, Maine. TD Banknorth and TD Bank are trade names of TD Bank, N.A. For more information, visit www.TDBanknorth.com and www.TDBank.com. TD Bank, America's Most Convenient Bank, is a wholly-owned subsidiary of TD Bank Financial Group, one of the strongest banks in the world. Among the top 40 banks in the world, TD Bank Financial Group is one of only seven to be rated "Aaa" by Moody's. About TD Bank Financial Group The Toronto-Dominion Bank and its subsidiaries are collectively known as TD Bank Financial Group. TD Bank Financial Group is the seventh largest bank in North America by branches and serves approximately 17 million customers in four key businesses operating in a number of locations in key financial centers around the globe: Canadian Personal and Commercial Banking, including TD Canada Trust; Wealth Management, including TD Waterhouse and an investment in TD Ameritrade; U.S. Personal and Commercial Banking through TD Banknorth and Commerce Bank (to be known together as TD Bank); and Wholesale Banking, including TD Securities. TD Bank Financial Group also ranks among the world's leading on-line financial services firms, with more than 5.5 million on-line customers. TD Bank Financial Group had CDN$509 billion in assets as of July 31, 2008. The Toronto-Dominion Bank trades on the Toronto and New York Stock Exchanges under the symbol "TD", as well as on the Tokyo Stock Exchange.
For further information: Rebecca Acevedo of Commerce Bank, +1-856-470-3201, rebecca.acevedo@yesbank.com Web Site: http://www.commerceonline.com http://www.TDBanknorth.com http://www.TDBank.com
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