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Media Advisory/Photo Opportunity - The 2007 TD Great Canadian Shoreline Cleanup Kicks-Off in Montreal on September 12, 2007
To help protect Canada's environment, Biodôme and the Biosphère invite local media to learn about the effects of garbage left over during the summer TORONTO, Sept. 11 /CNW/ - WHAT: To help kick start this year's nationwide cleanup event, the Vancouver Aquarium, TD Bank Financial Group, the Montreal Biodôme and Environment Canada's Biosphère are joining forces to showcase a collection of shoreline litter recently removed from Montreal's shorelines. Spokespeople will be on hand to discuss the effects that shoreline litter has on our environment. The TD Great Canadian Shoreline Cleanup was created by the Vancouver Aquarium and has been operating for more than 12 years. Today, it is one of the largest conservation initiatives in the country. With a record number of registrations this year, participants will clean up more than 1,000 shorelines along rivers, streams, lakes, oceans and wetlands in every region of Canada from September 15 through 23, 2007. All data collected on the shorelines across Canada is tallied by the Vancouver Aquarium. After the exclusive media event on September 12th, Montrealers are invited to participate in a public shoreline cleanup co- organized by the Biodôme and the Biosphère that will take place on Saturday, September 15th, from 9:00 a.m. to 12:00 p.m. at the André-Corbeil-dit-Tranchemontagne Park in Rivière-des- Prairies. Media are welcome. For additional information, please visit: www.vanaqua.org/cleanup/ WHO: Media spokespeople include: - Eric Solomon, Vice President, Conservation, Research and Education, Vancouver Aquarium - Rachel Léger, Director, Biodôme - Eric Vachon, Manager, Environment Museum, Environment Canada's Biosphère - Edith Ducharme, Director of Public Affairs, TD Bank Financial Group WHEN: Wednesday, September 12, 2007 9:00 a.m. - Recommended arrival time Displays and spokespeople will be available between 9:00 a.m. and 10:30 a.m., or by special request WHERE: Environment Canada's Biosphère 160 Chemin Tour-de-l'Isle Sainte-Hélène Island 514-283-5000 RSVP: Melissa Jacot MAVERICK for TD Great Canadian Shoreline Cleanup 416-640-5525 ext. 228 (o) firstname.lastname@example.org
For further information: Melissa Jacot, MAVERICK for TD Great Canadian Shoreline Cleanup, (416) 640-5525 ext. 228 (o), email@example.com
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